Griffioen Consulting helps small and mid-market B-to-B firms to improve their business and create new opportunities for growth. We support our clients in making smart business decisions based on solid market intelligence, careful analysis, and sound insight.
Our mission is to help small businesses grow by using a disciplined, structured process of identifying issues, developing solutions and implementing realistic action plans. At budgets that small business can afford.
Are These Some Of Your Issues?
- Sales and profits are flat or declining.
- Lack of direction and focus.
- No clarity about which opportunities to pursue.
- Which products or services to develop?
- Competitors are getting stronger.
- Products have become commodities.
- Competition on price v. quality or value.
- Impacts of new technology on the business.
- Market diversification v. specialization.
- Unsuccessful product launches.
We offer fresh ideas and actionable, real solutions to help small and mid-market B2B companies improve their business performance.
With more than 15 years of experience, we’ve learned how to balance short-term needs with long-term goals.
Small Business Focus
We work exclusively with smaller businesses. Typically, smaller companies have limited budgets. Certain skills, knowledge, and experience are sometimes lacking. Often, there is not a lot of time to waste to develop and implement a solution.
We understand these limitations as well as the priorities. We ‘get’ small business.
Facts Based Decision Making
We take a data-driven approach to learning about a company’s market position and gathering market intelligence. Our process is based on facts, analysis and fresh, independent thinking.
We think it’s the best way for management teams to make smart decisions about the future of their business.
Our basic approach is fundamentally strategic. Yet, we are very pragmatic and always looking for those low-hanging fruit, Quick-Win opportunities that move sales.
No pie-in-the-sky or wishful thinking. Just smart, independent thinking and real solutions.
Like to Learn More?
To learn more about what we do, please browse this website, or contact us. We’ll be glad to answers your questions.