Successful companies do not hesitate to use a strategic planning consultant to help them identify the best opportunities for growth. They recognize that a consultant can bring a fresh and independent perspective, as well as tools and methodologies to support smart business decision making.
Fortune 500 companies have the resources and in-house expertise to put a Strategic Planning team together.
However, small companies are in a different position. They often lack the resources and expertise. In addition, management cannot afford to be solely focused on strategic planning, neglecting the day-to-day operations.
Now, this does not mean that a small company should not do strategic planning to set a course for the future. On the contrary, especially small companies need to be very thoughtful about where and how to deploy their limited resources to get the best ROI.
A Strategic Planning consultant provides expertise and can enhance the strategic planning team, guiding the planning process to be more thorough, objective and rational.