A carefully thought-out strategy should be at the foundation of your company’s road map to sustainable, profitable growth. However, to make the strategic planning effort pay off you need to have a company culture that’s open to exploration and reasoned debate, and the executives need to have the right mindset. Are you ready for Strategic Planning?
Creating a sound Strategic Plan takes time, a lot of hard work and an open mind. Gathering market intelligence, analyzing this information, figuring out what it all means, evaluating your options, and so on. These are all important components of the planning process.
The key obstacles to successful Strategic Planning have little to do with market data or analysis. The main roadblocks to creating your company’s road map to the future are corporate culture, and people’s attitudes and mindsets. [Read more...]