To give you a better understanding of what we do and our experience, here’s a representative sample of the client projects we’ve worked on.
Specialty lubricants manufacturer
Facilitated a comprehensive Strategic Planning process for a manufacturer of specialty lubricants. Guided the management team through the Strategic Planning process to help them discover their competitive position, product portfolio, and best growth opportunities.
Global engineering firm – Detroit office
Carried out a Strategy Assessment of their automotive engineering services business for the Detroit office of a global engineering firm. Conducted competitive analysis, customer interviews and a detailed review of project history. Presented findings and recommendations to executives at the European main office regarding the competitive position and viability of the Detroit operation.
Medical equipment manufacturer
Provided Strategic Planning facilitation for a medical equipment manufacturer to identify key strengths and weaknesses and new opportunities for growth.
Multinational pharmaceutical company
Facilitated a Strategic Sales Planning meeting for the US division of a multinational pharmaceutical company.
Document management software vendor
Facilitated a thorough Strategic Planning process for a document management software vendor. Identified key strengths and weaknesses, core markets and viable avenues for new growth.
Fuel Efficiency Consultancy
Developed a marketing strategy and created a lead generation process for a fuel efficiency consulting firm.
Providing on-going Strategic Marketing support to the management team of a manufacturing company. Facilitating monthly Sales & Marketing meetings.
Office furniture manufacturer
Conducted comprehensive Marketing Strategy analysis for a mid-market office furniture manufacturer. Carried out a competitive analysis, an in-depth review of the product portfolio, and conducted customer interviews. Presented findings and recommendations to executive management.
Precision measurement equipment calibration and service
Provided Marketing Planning support to a firm that sells, calibrates and repairs precision measurement equipment.
Medical equipment manufacturer
Developed a pricing strategy for a medical equipment vendor to improve sales and strengthen their positioning in key target markets.
Education management services
Performed a Marketing audit for an educational services management firm. Identified opportunities for improving positioning and the effectiveness of their outbound marketing.
Pharmacy chain and pharmaceuticals distribution
Developed a detailed, $20M dollar Business Plan for an overseas pharmacy chain and pharmaceuticals distribution network.
Business Planning Workshops
Conducted a series of Business Planning Workshops for business owners and aspiring entrepreneurs among a church congregation.
Conducted a comprehensive Feasibility Study for a US based call center start-up.
Manufacturing company – Turnaround CEO
Successful turnaround of a manufacturing firm with a seven year history of weak financial performance. This engagement started as a business adviser role to the owner and CEO and was subsequently asked to take over the CEO position.
After the initial business assessment and identifying the key issues, a number of financial, operational, and strategic changes were implemented. Sustained profitability was achieved within 5 months with significant improvements on all financial and operational metrics. Served as interim CEO for 15 months.
E-commerce start up – VP of Marketing
Turned around a 3-year-old e-commerce start-up by providing advice and guidance to the CEO. Served as VP of Marketing for 1 1/2 years. Directed the development and launch of a new e-commerce website. Conducted market research. The company achieved first time profitability and broke through the $1M ceiling.
CAE software company
Carried out market research and market analysis for the US office of an international CAE software firm. Provided recommendations for differentiation & positioning, go-to-market strategy, and pricing for successful entry into the US market.
Materials handling equipment manufacturer
Conducted Market Research, including a comprehensive customer satisfaction survey, for a material handling equipment manufacturer. Reported findings and recommendations to management team.
Scientific equipment manufacturer
Conducted a comprehensive customer survey for a US based scientific equipment manufacturer selling to a global market. Presented findings and recommendations to the management team. The customer survey had the immediate short-term benefit of reviving a potential multimillion dollar account.
CAE software and engineering services company
Conducted a detailed, global customer survey for an engineering software firm that covered multiple product lines. The survey highlighted opportunities for product and service improvements, and market differentiation. Findings and recommendations for each software product were presented to the management team.
If you’d like to explore how we might be able to help you improve your business, contact us for a free, no-obligation consultation. We’re looking forward to talking with you.