Business Planning Consulting
Experienced business plan consultants helping B2B firms
If you’re starting a new business or expanding an existing business you need a solid business plan. And, if you’re looking for funding, banks and investors require a business plan to understand how you’re going to make money. Working with a business planning consultant produces a better business plan, in less time.
Even if you’re not looking for external funding, a good business plan makes all the difference. It is your playbook for making the business successful and to make sure that you’ve thought of everything.
Experienced Business Plan Consulting
As your business plan consultants, we’ll advise and guide you through the process of developing a well thought-out, compelling business plan.
It’s All About Substance
Developing a compelling business plan is not a trivial matter. Of course, you want the final document to look good. But, many entrepreneurs often make the mistake of not putting sufficient emphasis on the substance of the business plan.
It’s all about the content of your business plan. You need to demonstrate in a compelling way your understanding of the business concept and what it’s going to take to become successful.
Most of your effort should go into the “planning” activity itself: which customers to serve, what to sell, how to attract customers, how to beat the competition, and how to become profitable. In short, the business plan needs to show how you’re going to make money. You’ll need to work on every aspect of the business, you can’t leave anything to chance.
All of this means that good business planning should never be done in a rush trying to get a business plan “written” in two weeks to meet that meeting deadline with the bank. You need to take the time to do it properly, focused on the nuts & bolts of launching and successfully operating a business.
More than likely that document will lack substance and will contain flaws that a loan officer or investor can pounce on. It certainly would not be a carefully thought-out playbook for a successful launch of your B2B firm.
We Help You Develop a Great Business Plan
We specialize in business planning for B2B firms. We guide you through the process by asking challenging questions, acting as a sounding board for ideas, and making sure the process is followed. Developing a business plan involves making decisions about many aspects of the business venture, such as:
- How are we going to make money?
- Which markets to target, and why?
- What are we selling and how?
- How to attract and retain customers?
- How do we stand out?
- What prices to charge?
- Sales forecasts
- Pro-forma financial statements
- How much capital is needed?
- How to pay back the bank or investors?
We’ll work with you on refining your business model, testing assumptions, conducting market research, and developing sales forecasts. As a result, you’ll have more confidence in your business and your chances of success.
Elements of a Business Plan
Your business plan is meant to communicate that you’re serious, that the business concept is viable, and that you know what you’re doing. It also serves as the playbook for operating the business during the startup phase.
A good business plan contains these sections:
The executive summary condenses all the key information about your B2B firm to just a few pages. It is, in effect, your company's elevator speech and should entice the reader to take a look at the rest of your business plan.
The executive summary should be written last to include key information from the other sections.
This section describes the company and what it does. You can explain the business model, who the principals are, as well as location and legal structure. In addition, you can mention the major market opportunities the business will be pursuing.
The market analysis is an in-depth look at your selected target markets, their needs and why your company is best suited to address these needs. Market size and market growth rate are also discussed as well as the competition.
In addition, you need to show an understanding of key trends in your industry, positive as well as negative, that may impact your business in the future.
This part of the business plan deals with the organizational structure and the management team. It is important for the bank and investors to have confidence in managements ability to turn the business venture into a success.
As a matter of fact, an experienced management team is more valuable than a "brilliant" business idea that is going to be pursued by rookies. Remember, the bank as well as investors are risk averse and don't like to see any unexpected surprises in the future.
This section discusses how you expect to attract customers as well as what the sales process will look like. How are you going to stand out from the competition and make money in a sustainable, profitable way?
Your differentiation and value proposition and marketing efforts such as advertising, promotions, digital marketing, etc., need to be addressed.
If you're developing the business plan to get funded, this is where you indicate how much money you'll need to start the business and take the business through its startup phase. Be realistic about this number.
Many startups fail to take off because they underestimated the amount of capital they needed.
The last section of the business plan contains detailed financial projections and proforma financial statements. Sales, sales growth, profits, and cash flow are important metrics to show lenders and investors that they'll be getting their money back.
Complete Business Planning Support
We have experience in business plan consulting, providing advice and guidance throughout the entire planning process. In addition, we can become an integral part of your team, conducting research, creating financial forecasts, etc. Finally, we’ll help you create the final business plan document for presenting your business venture to the bank or investors.
Selecting us as your business planning consultants gives you these advantages:
Get objective advice on the viability of your business concept, what needs to be improved, why and how.
It's not just about getting funded, but about creating a viable, profitable business.
We'll work with you on creating a well thought-out, compelling business plan for your business venture.
We specialize in working with firms that operate in B2B markets.
As business plan consultants with experience across a broad range of B2B market sectors, we can help you create a compelling, carefully thought-out business plan.
You may be confident that you can do most of the business planning yourself. But, you might want some business advice along the way from someone with a fresh perspective.
We can serve as your Business Planning Coach, guiding you through the process and making suggestions on how to improve the business plan.
You can use our support on an as-needed basis, as much or as like as needed.
You can also take advantage of our business planning coaching if you have already completed a major part of the business plan and just need help to get it completed.
If your existing business plan failed to get a positive response from investors or the bank and it needs to be improved, we can help.
A Business Plan Makeover can range from a minor revision to a complete rewrite.
As your business plan consultants, we'll work closely with you on improving the business plan in the least amount of time.
Do you have a completed business plan, but would like to have it independently reviewed before presenting it to the bank or investors?
We'll review your business plan and give you feedback and suggestions for improvement.
As business plan consultants, we know what a good business plan is. With a fresh perspective, we can give you recommendations about how to improve your business plan to enhance your chances of success.
If you're in the early stages of developing your idea for a business, you may want to carry out a Feasibility Analysis first, before starting the time-consuming process of developing the complete business plan.
The feasibility analysis provides quick insight into the viability of your business idea and may prevent you from putting a lot of time, effort, and money into something that has a low likelihood of success.