Growth Consulting for B2B Firms
Effective solutions for reaching your business goals
Success Starts With Strategy
In a collaborative, “in the trenches” approach we advise you on making smart decisions founded on real insight into what’s going on in the marketplace and where your company is most likely to be successful.
Chasing after shiny objects is a waste of money and time. You need to be clear on where the opportunities are and how to go after them. Put your company on a path to success with focus and committed action.
Benefits
- Proactive, not reactive
- Detailed action plan
- Create competitive advantage
- Improved market share
- Greater profitability
- Clear direction
- Improved business longevity
- Focus on the right markets and products
- More effective sales and marketing
- Better use of resources
- Shared goals
Smart Business Strategy Consulting
We work with business owners and CEOs on creating effective growth strategies to achieve success.
In addition to creating the growth strategy, we work with you on putting together a detailed action plan for achieving your goals. This action plan serves as your step-by-step playbook.
We help B2B firms reach the next level.
Effective Planning Process
Our process has been fine-tuned over the course of working with many clients, across a wide range of B2B markets.
We don’t rush through the process or cut corners. Developing an effective solution takes time. Bad planning is often worse than none at all.
Analysis
It all starts with data gathering and analysis to develop a solid understanding of your firm, capabilities, markets, customers, competition, and technology, just to name a few.
Insight
The analysis leads to clear insight into your growth options. Not all opportunities are a good fit. You need to figure out which ones have the most potential and which ones to stay away from.
Action plan
A clear action plan is needed to turn your decisions into real initiatives. The action plan spells out what steps need to be taken to achieve success.
Execution
Nothing happens without skillful execution of the plan. This is where the rubber hits the road. Without implementation, even the best plan is just a piece of paper.
Results
Monitoring the results is very important to determine what’s working, what’s not, and if any course corrections need to be made along the way.
Business strategy is not just for large firms
Even small firms need to have a clear vision and plan for the future. You just don’t have the resources to go after everything that looks interesting.
You have to pick your battles carefully. No company – especially smaller firms – has the resources to waste on pursuing opportunities that are not a good fit or that have little chance of success. Chasing shiny objects is nothing but a waste of time and money.
Our growth strategy consultants work closely with you to get clarity and develop insight to make smart decisions about the future of your business.
Why you need a strategic planning consultant
Tailored Solutions
Our business growth consultants tailor the engagement to the client’s specific situation and objectives. One-size-fits-all solutions do not exist. Developing the right solution for your firm involves an in-depth analysis of topics such as:
Markets
Not every market offers the same growth opportunities. Some markets are declining, others are growing. Some markets are a good fit for your firm, others are not. We help you figure out which markets you should be in, and which ones to exit.
Competition
You always have competition. After all, customers have a choice where they spend their money. Who are your real competitors, how do they stand out and where are their businesses headed? Determining how to beat – or avoid – the competition – is an important aspect of charting a path to success.
Positioning
Trying to be all things to all people is not a winning strategy. You have to decide what your key differentiators are and how to position your firm to stand out from the competition. Are you competing on price, technology, or service? We help you figure out the best option.
Products
Are you selling the right products that meet the needs of your customers? Which products should you be selling? What is the next generation of products you should be developing to achieve your firm’s growth potential? Let’s find out.
Pricing
Many companies leave money on the table because of their approach to price setting. Pricing should be based on the value perceived by the customer, not on the cost of manufacturing. We work with you on improving profits through a better approach to pricing.
Technology
For engineering and manufacturing firms, technology is at the core of their products and services. What bleeding-edge technology is on the horizon that will make current products obsolete and create new opportunities for growth? Let’s find out.
Diversification
The right level of diversification is important in the growth of your business. Too much diversification may limit growth. Too little diversification puts all your eggs in one basket. How to manage the risks? What is the best way to diversify your business? We help you make the right decisions.
Sales & Marketing
How effective is your firm’s sales & marketing? Are sales and marketing working together on attracting the right customers, closing deals, and generating revenue? We help you get real results from your marketing programs.
M&A
The potential of mergers and acquisitions is often ignored by smaller companies. But merging with or acquiring another company can be a great way to accelerate growth by adopting new technology, getting access to another market, or growing market share by eliminating a competitor.
Additional Support
If you don’t need comprehensive business strategy consulting at this time, but could use some professional advice, we can support you by carrying out specific research and analysis projects.
We support you in any way possible to help you make smart business decisions.
Topics
The research and analysis support includes topics such as:
- Strategy audit
- Advanced SWOT analysis
- Core competencies
- Industry & market analysis
- Competitor analysis
- Segmentation and targeting
- Opportunity analysis
- Feasibility analysis
- Diversification
- Pricing strategy
- Supplier market evaluation
- M&A strategy
- Customer surveys
- Forecasting
- Financial modeling
- Scenario planning
Let our growth consultants put your company on a path to success.
Contact us for a free, no-obligation consultation.