For many years, we’ve usually done an initial Business Assessment as an integral first step of a larger project such as Strategic Planning or developing comprehensive Marketing Strategies.
We have decided to offer Business Assessments as a stand-alone evaluation to help B2B firms gain a better understanding of the state of the business, what’s working, what’s not, the challenges ahead, and possible steps to move forward.
If a business is not performing as expected, it’s not always immediately clear what the root causes are and what needs to get done to turn the situation around.
A thorough assessment of all aspects of the business is very helpful to gain insight into the current situation and the key areas for improvement.
We use a comprehensive process for information gathering and business diagnostics to identify a company’s strengths and weakness, as well as the potential opportunities and the challenges ahead. Our fresh, independent perspective enables us to provide you with an unbiased opinion about the state of the business, its competitive position, and recommendations for next steps.