Why Us

We specialize in working with small and mid-market B2B firms.

Typically, these firms do not have the resources for a Fortune 500 'big-budget' approach. Often, bootstrapping is the only viable option. We understand that and are used to working "lean & mean".

Also, business-to-business markets are different from consumer markets. B2B is all we do. We know what it takes to be successful in a B2B environment.

We strive to provide high-end business consulting at fees that smaller firms can afford.

After all, why should only the big firms have access to quality business advice?

We take an entrepreneurial, strategic approach to creating competitive, smart solutions to help your business reach the next level.

Strongly focused on business growth, we think outside the box and develop sound insight into your firm and the business environment. We help you to make sound business decisions to outsmart the competition, grow sales, increase profits, and find new opportunities for growth.

We guide you through the information gathering and decision-making process in a highly collaborative fashion to help you develop the insight for yourself.

The solution is not going to get implemented unless you have ownership of the solution and buy into the process.

Our process is demanding and challenges the status quo. You can't get breakthrough solutions from fiddling in the margins.

Leveraging our expertise in strategic planning, marketing strategies development, and business planning, we'll define a customized consulting project to solve your firm's specific problems and to help you reach your unique goals.

No cookie-cutter solution or one-size-fits-all approach that's not right for your situation.

We approach your business challenges with a fresh, objective perspective. Candid conversations about the state of the business, where you want to go, and how to get there. We challenge the status quo and ask tough questions.

And, with our experience across a wide range of B2B markets, the lessons learned from other industries provide ideas for solving your business challenges.

You want us to help you fix the problems. We call it the way we see it, the good as well as bad.

Breakthrough solutions can only be developed by being completely candid about the state of the business, its ability to compete in the marketplace, and the options available going forward.

Ignoring key information or sweeping issues under the rug won't solve anything.

We help you make smart decisions about the business based on a sound understanding of the company's capabilities, resources, strengths and weaknesses, and good market intelligence.

It's important to follow a structured process for decision-making. The stakes are simply too high and your business is too important to skip steps and jump to conclusions.

Guiding you through the process is one of our key roles as business consultants.

As we guide you through the planning and decision-making process, you'll learn new ways and tools for looking at the business.

As the saying goes, we don't sell you a fish, we teach you how to fish yourself. As a result, you become more knowledgeable and confident in identifying and solving business issues.

We can become an integral part of your team, or we can serve in an external advisory role.

Often, our role changes over the course of a project, from heavily engaged early on to more of an external advisor role towards the end of the project. Whatever you're most comfortable with, it's your call.

You are never locked into a long-term consulting contract. Hire us for as long or as little as you need.

On top of that, you can always cancel on short-notice, whatever the reason.